Remote Teams and Tactical Empathy with Kerry Guard from MKG

14 Apr 2021

Welcome back to another great episode of Women for Women Wednesday! This week, I am joined by Kerry Guard, COO of MKG Marketing. We talk about a lot of leadership topics but we specifically get right into remote teams. Kerry built her business with her business partner on the basis of having a remote team, and her team is still remote ten years later. She was truly cutting edge in my opinion. She talks about how you can maintain a successful work culture while continuing to be productive and grow.

We also talked about tactical empathy as this is something she lives and breathes by in her company. You know how passionate I am about empathy so it was important that I speak to her about this value. She talks about how important it is to not just say that we understand but show that we understand. That’s true tactical empathy.

Here’s a bit more about Kerry and where to find her:

Kerry Guard (she/her) is a mom of twins – boy and a girl. She understands what work life balance really looks like and is on a mission to build a company that honors parents having a career and a life. She’s out to prove you really can have both with policies like ensuring 20 days of vacation each year, no client emails after 6PM or weekends, unlimited sick days, and everyday flexibility.

She also hosts a podcast, which brings eight digital marketing experts to your ears every quarter. Each episode explores a new approach to help you, Marketing Leader, grow your business. Tune in.

https://mkgmarketinginc.com/about/digital-marketing-experts/kerry-guard/

Website: https://mkg.marketing

LinkedIn: https://www.linkedin.com/in/kerryguard/

Podcast episode she refers to at the end: https://mkgmarketinginc.com/blog/podcasts/performance-equals-potential-interference/

XXX

Maya